Casio F91-W
Barack Obama wears a Casio F91-W, spotted long before the White House. Black resin case, digital display, around $15. The most bought watch in the world, worn by the most powerful man in it.
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Casio A168WA-1
Ryan Gosling wears a Casio A168WA-1. Retro steel bracelet, clean digital display, purely practical. A perfect fit for a style that never tries too hard and never needs to.
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G-Shock GA-2100WS-7AER
Mark Zuckerberg wears a G-Shock GA-2100WS-7AER. White resin case, blue dial, known as the CasiOak. The man has quietly built a collection worth millions, with H. Moser, Patek Philippe and F.P. Journe. He still wears this.
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Casio MQ24-9B
Tyler, the Creator wears a Casio MQ24-9B. Cream dial, resin case, basic analog display. One of the biggest Cartier collectors alive, spotted on the red carpet with a $20 Casio.
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Casio "Duro" MDV106-1A
Bill Gates wears a Casio Duro as his daily watch. Stainless steel case, black dial, 200m water resistance. One of the most capable watches under $70, worn by one of the wealthiest people alive.
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Casio MRW200H-1B2V
Bill Gates wears a Casio MRW-200H. when he dresses up. Black resin case, analog display, 100m water resistance. Most people reach for something nicer with a suit. Bill goes cheaper.
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Casio A168WG-9
Idris Elba wears a Casio A168WG-9. Gold-tone stainless steel case, retro digital display. A man spotted with watches from some of the most obscure brands in the world, and he still reaches for this.
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Casio CA-53W
Serena Williams wears a Casio CA-53W on court. A resin calculator watch with digital display and alarm chrono. These days she plays in a Richard Mille. But here she is with a $30 Casio. Some things don't need explaining.
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Timex Ironman T5E231
Mark Wahlberg wears a Timex Ironman almost everywhere. Black resin, digital display, 100m water resistance. On the golf course, at award shows, in the gym at 3:30am. Pateks and Rolexes in the safe, Timex on the wrist.
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G-Shock W735H-1AV
Pete Davidson wears a G-Shock W735H-1AV. All-black resin, bulky digital display, vibration alarm. A plain watch for a deliberately plain style.
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